ON THE BLOG
Curious about content, careers, and building something of your own? The Flamingo Social blog explores what it means to grow on your own terms — from freelancing and entrepreneurship to marketing strategy, mindset shifts, and lessons learned along the way. Whether you’re scaling a business, crafting better content, or carving out a creative career, you’ll find insights, stories, and strategies to help you do it with purpose.
The Rise of Thought Leadership: Why LinkedIn Is Still the Most Underrated B2B Channel
If you’re still treating LinkedIn like a digital resume, you’re missing the single best organic marketing opportunity in B2B today. LinkedIn has evolved into the world’s largest platform for professional storytelling where founders, executives, and marketers can build personal brands that drive real business results.
Why B2B Is Investing Big-Time in Long-Form Content
B2B buyers are done with fluff. They’re researching on their own, comparing solutions, and looking for brands that actually know what they’re talking about. That’s why long-form content is back at the center of modern marketing. It builds trust, drives qualified leads, and turns expertise into a long-term growth engine for your brand.
Long-Form Content Is Back: Here’s Everything You Need to Know
After years of chasing quick clicks and short attention spans, marketing is slowing down. Audiences are craving substance over speed and long-form content is making a powerful comeback. Here’s why brands that invest in depth, insight, and storytelling are the ones winning trust and visibility.